Oct23Written by:News User
23 October 2009 11:22 
Graphics were asked to create a new brand, livery and associated online and offline materials for a new, innovative care team pilot by Ipscom (a consortium of Ipswich GPs), covering 5 GP practices across Ipswich. The image needed to convey the dynamic values of the service to both clients and stakeholders and quickly build awareness and trust.
Following key development meetings the resulting imagery conveyed the strengths of multi-agency support surrounding the patient. The logo evoked feelings of sunlight, fresh flowers, self empowerment and overwhelming support - all in keeping with the ethos of this new innovative service.
Client Feedback:
"Just wanted to say a big thanks for today. Everyone there was really impressed with what you had to say, what you had come up with and therefore widely and wildly appreciated. Look forward to seeing your future work soon"
Ben Springle, Project lead & Community Matron, Suffolk PCT
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